Wednesday, May 1, 2013

Star Trek inspiring design choices.

Just one look at www.freshco.com tells you that the Charcoal and Green of it's website is very modern. They are the colours chosen for the recently minted (3 or 4 years old now) Sobey's brand grocery store Freshco.  It seems to me to be inspired by the starfleet uniforms protrayed in Star Trek.  Dark charcoal, bright green thin bands, and lots of round corners just screams Star Trek The Next Generation to me.  Do you suppose this will bring about more of an LCARS style User Interface in our smartphones, even more so than the windows phones below.


And just to see what I'm talking about you can to drag up an example of LCARS from http://www.lcarscom.net/ I know it isn't really the official Star Trek website, but that website dropped the LCARS look ages ago.  I'm not even sure the wayback machine web.archive.net will take you back far enough to find it.

Anyway, just to drive my point home even further, watch this next round of new graphic design after this star trek movie comes out.  You'll notice some correlation between what's on screen there and what graphic designers come up with.  I know art often imitates ART, but it has to come from somewhere.  Does this mean that the designers for Star Trek are more brilliant than everyone else so we all have to follow suit? Or does it even matter?

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